These ads for hair products are all the same. Endorsers tug at their hair and you think, “pull harder for good measure. Let’s see how tough you are.” Because it’s a well- known fact that these endorsers are given multiple hair treatments to make their hair look perfect. (Hey, you do know that, right?) This is on top of all that editing the material goes through at post- production. (Geek stuff, but really cool.)
So knowing this, it’s really a breath of fresh air to watch this new ad from Cream Silk. How legit is this exactly? It would be interesting to find how they made hair so super strong it can be used as violin strings. But even without the explanation, this pretty much takes the cake.